5 Best Cocktail Trends in Hyderabad and How We’re Leading Them

Hyderabad’s nightlife is going through a transformation, and at the heart of it is a growing love for craft cocktails. From ingredient-driven mixes to aesthetic presentations, the city is embracing a new era of drinking culture. As one of the best cocktail bars in Hyderabad, Brick & Branch is not just keeping up with trends - we’re setting them.

Here are the 5 biggest cocktail trends in Hyderabad right now and how we’re leading each one with our unique philosophy, flavors, and creativity. 1. Minimalist, Ingredient-Forward Cocktails

One of the fastest rising cocktail trends in Hyderabad is simplicity done right - clean flavors, fresh ingredients, and premium spirits. Guests today prefer cocktails that are light, balanced, and refreshing rather than overly sweet or complex.

How Brick & Branch Leads This Trend

Our bar program focuses on ingredient-forward cocktails that highlight seasonal produce and hero flavors. Whether it’s fresh citrus, herbs, or botanicals, every drink is made to feel natural, clean, and refined - exactly what the modern Hyderabad drinker wants.

 Salad Cocktail Blends the smoky depth of tequila and mezcal with the crisp brightness of cucumber and green apple.

2. Story-Driven Mixology

People are looking for memorable experiences, not just a drink. That’s why storytelling cocktails are becoming a signature part of Hyderabad nightlife trends.

How Brick & Branch Leads This Trend

We created our Storytelling & Signature Drinks IP, where every cocktail is inspired by a narrative, emotion, or moment. When you order a drink here, you’re not just sipping a cocktail - you’re engaging with a piece of art, a character, a memory, or a feeling. This is what makes us one of the most unique cocktail bars in Hyderabad.

Signature Harvest Cocktail infused with Gongura leaves.

3. Local & Regional Ingredients

There’s a strong shift towards using Indian flavors - kokum, nannari, jaggery, kaffir lime leaves, South Indian spices, and artisanal Indian spirits. Local ingredients aren’t just trendy; they make cocktails richer and more authentic.

How Brick & Branch Leads This Trend

We combine local ingredients with global mixology techniques, creating signature cocktails in Hyderabad that feel both familiar and modern. Our drinks celebrate Indian flavor profiles without losing the finesse of craft cocktail culture. Like our Harvest Signature Cocktail that has been infused with Gongura leaves (sorrel leaves).

Signature Lush Cocktail which is one of a refreshing a Cocktail in our menu.

4. Low-ABV & Easy-Sipping Drinks

The rise of low ABV cocktails in India has made spritzes, highballs, and light botanical drinks extremely popular. People want drinks they can enjoy throughout the evening without feeling heavy or overwhelmed.

How Brick & Branch Leads This Trend

Our menu features curated spritzes, fruity highballs, and smooth low-alcohol cocktails that are perfect for relaxed evenings. Drinks like Lush embody the trend with a refreshing, floral, and sessionable profile.

Lush Cocktail garnished with grapefruit.

5. Aesthetic, Instagram-Friendly Cocktails

This is one trend that Hyderabad absolutely loves. Aesthetic cocktails in Hyderabad are in high demand - elegant glassware, beautiful colors, clean plating, and visually pleasing garnishes.

How Brick & Branch Leads This Trend

We design every cocktail with visual intent. No clutter, no overdone theatrics - just stunning silhouettes, colors, and textures that look as good on the table as they do on your feed. That’s why guests often call us the best cocktail bar in Hyderabad for Instagram-worthy drinks.